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Look Out For Lockton!

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Let’s say, for the sake of argument, that the Kansas City Royals managed to sign baseball’s best all-around player, Alex Rodriguez, after A-Rod left the New York Yankees as a free agent. Such a high-profile hire would immediately put competitors around the major leagues on notice that the Royals mean business. Perhaps a more appropriate analogy for Lockton’s recruitment of Julian James, formerly director of worldwide markets at Lloyd’s of London—the New York Yankees of the insurance world—would probably involve soccer…say, the signing of David Beckham by the Los Angeles Galaxy.

Be that as it may, the fact is Lockton scored quite a coup earlier this year when the Kansas City-based brokerage announced Mr. James would be joining the organization in a newly created position—executive chairman of international operations.

In our profile of Lockton in this week's edition of of NU (click here for Mark Ruquet's article, "Lockton Ready To Battle On Global Stage"), it’s clear this already well-respected brokerage quickly became a major multinational player with its acquisition last year of London-based Alexander Forbes International Risk Services. The deal substantially boosted not only revenues but its global reach with the rebranded Lockton International Holdings.

The challenge will be to integrate the two organizations—a task that should be greatly facilitated by the expertise and experience brought aboard by Julian James.

Mr. James is no stranger to the brokerage world, having been development director of Sedgwick Energy and Marine and a member of the division’s executive management committee, after spending five years working in senior posts with Sedgwick in North America, prior to joining Lloyd’s in 1997 as head of the market’s North America business unit.

Although Lockton announced his hiring in January, Mr. James remained at Lloyd’s to tie up some loose ends—such as the market’s successful entry into the China market this past spring—then took some time off before formally starting his new job at the Monte Carlo Rendezvous last month.

Ironically, although Mr. James lives in London—where Lockton International is based—he will be responsible for all non-U.S. operations outside the United Kingdom, including South and Central America, the Asia-Pacific and continental Euorpe.

When Mr. James decided to seek out new challenges—leaving Lloyd’s after a decade in which he turned around the market’s poor media relations and expanded its already impressive reach—Lockton caught his eye because while it did not draw the kind of press commanded by mega-brokers such as Marsh, Aon and Willis, “with their clients, they were certainly not operating under the radar,” he told me in a recent interview.

“When I did my due diligence, in talking with risk managers, what impressed me immensely was Lockton’s intense focus on customer service, while also supporting its producers and partners,” he said.

He added that he sympathized with buyers who expressed a desire “to have an alternative to some of the global brokers. There is a great appetite and need for another option.”

While Lockton has been placing international business for awhile, the Forbes acquisition puts the firm on the map as an emerging global power. Developing those capabilities is where Mr. James comes in.

“My first priority is to talk to our existing client base to understand what they want from Lockton globally,” he said, noting he would also be racking up frequent flyer miles as he meets with Lockton’s foreign offices to coordinate with his direct reports.

“My goal is to take Lockton’s philosophy of putting the customer first and replicating that around the world,” he added.

Expect him to do just that.

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Comments (2)

Craig Dolan:

I hope that Mr. James is more effective for Lockton than Alex Rodriguez was for the Yankees.

Hi Sam,

The high profile recruitment of Julian James just goes to demonstrate that the most important asset a company has is its people. The insurance companies that are going to be best positioned to compete in a global economy are those that recognize and create strategies aimed at acquiring the best and brightest talent available. As John Lumelleau, President & CEO of Lockton stated in the National Underwriter article “It’s all about having the right people leading people.”

Lockton was able to become a major multinational player by acquiring Alexander Forbes. However, the company was able to get the industry's attention by recruiting Julian James to lead their team. Just as signing A-Rod instantly brings the hopes of winning it all for his team, having a strategy to acquire the best talent translates those same promises to companies that are smart enough to recognize the value of acquiring talent.

http://www.linkedin.com/in/daprile1

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